Europe’s SEO landscape is shifting. Top firms are now led by builder-operators...

https://wakelet.com/wake/lZv4Y4LZXAEdPkuXgwAAZ

Europe’s SEO landscape is shifting. Top firms are now led by builder-operators who swap stale playbooks for proprietary tools and deep research. If you’re still vetting agencies by pitch deck alone, you’re missing the point. Bet on builders.