Most founders hit a ceiling when they transition from selling everything...

https://yenkee-wiki.win/index.php/What_Are_the_Red_Flags_When_Hiring_a_Fractional_Sales_Leader%3F

Most founders hit a ceiling when they transition from selling everything themselves to managing a team. Many find hiring a full-time CRO too expensive or premature. A fractional sales leader steps in to fix this gap