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Case Study: Shaving Checkout Latency to Sub-50ms and What It Really Bought the Business

https://seo.edu.rs/blog/why-technical-decision-makers-at-mid-market-to-enterprise-retailers-whove-been-burned-by-inflexible-coupon-tools-before-struggle-to-trust-new-promotion-platforms-10922

When Slow APIs Cost a Retailer $2M a Year in Lost Sales FlashCart is a direct-to-consumer apparel retailer that reached $18M ARR within three years. Growth looked healthy until peak-day checkout times crept up