performance marketing 6
https://x8t64f8isn.alderbrief.com/posts/why-bounce-rate-analysis-matters-for-your-website-performance
Performance marketing is like paying only for results, whether it's a click, a lead, or a sale. You set clear goals upfront, and every campaign is tracked down to the last conversion. It's the opposite of branding for brand's sake: you see exactly what works, you adjust in real time, and you don't waste money on stuff that flops. Basically, it's accountable advertising.