Stop burning out on retainers that cap your margins at 30 percent. Treat your...

https://www.insert-bookmark.win/most-agencies-get-stuck-at-30-margins-on-retainers-because-service-work

Stop burning out on retainers that cap your margins at 30 percent. Treat your agency like a lab to turn your internal scripts into simple tools. While service work plateaus, software can easily push your margins past 70 percent.