Why are we hooked on the unpredictable? Platforms use structured uncertainty to...

https://casinocrowd.com/the-architecture-of-choice-why-we-crave-controlled-participation/

Why are we hooked on the unpredictable? Platforms use structured uncertainty to capture our time. By tapping into immediate feedback loops, they exploit our craving for reward. It is a core shift in the attention economy that changes how we use our focus.